How we work
Every client is a separate strategy. We do not have templates – we have a methodology that guarantees results tailored to Your goals.
We do not believe in a „one size fits all” approach. Before we suggest the first publication, we get to know Your business, industry, competition and goals. Only then do we build a strategy that has a chance to deliver real results.
5 steps to an effective publication strategy
Every cooperation follows a proven methodology. From analysis to reporting – we control every stage.
Analysis
Every cooperation starts with a free call and an in-depth analysis of Your current situation. This is the foundation we build the strategy on – without a solid analysis there is no point in planning publications.
- Free introductory call (30 min) – we get to know Your business and goals
- Backlink profile analysis in Ahrefs – we check existing backlinks, anchors, DA
- Competitor review – we identify where competitors acquire links
- Understanding business goals – which keywords you want to rank for and the objective
- Identifying gaps in the backlink profile – where we see room for growth
Strategy
Based on the analysis we create a dedicated publication plan. It is not a template – it is a strategic document tailored to Your industry, budget and schedule.
- Dedicated publication plan – how many, where, when, with which anchor text
- Portal selection by industry and metrics – topical fit + DA/DR/traffic
- Delivery schedule – spreading publications over time (natural growth)
- Budget plan – a transparent breakdown of costs per portal
- Strategy presentation to the client – we discuss and adjust per feedback
Content creation
Our industry copywriters write unique articles that do not look like advertising – it is expert content that adds value for the reader and naturally embeds the link.
- Writing unique content by industry specialists
- SEO optimization – keywords, structure, headings
- Naturally embedded link with the right anchor text
- Client acceptance before publication – you can submit comments
- Editing and finalization – we polish every detail
Publication
We carry out publications according to the approved schedule. Every article goes through quality control – we check whether the link is active, dofollow and correctly placed.
- Delivery according to schedule – on-time delivery is our priority
- Quality control – verification of the content on the portal after publication
- Link verification – we check dofollow, anchor, link target
- Evidence screenshot – we document every publication
- Client notification – we inform you of completed publications
Reporting and optimization
Every month you receive a report with concrete metrics. We analyze the effects of our activities and use that as the basis to optimize the strategy for the next period.
- Monthly delivery report – list of publications, links, portal metrics
- Results analysis – ranking changes, organic traffic growth
- Link monitoring – we check the activity of all links
- Recommendations for the next month – what is worth adjusting
- Summary meeting (Growth and Enterprise packages)
What sets us apart from the competition
Concrete comparisons instead of empty promises. See how our approach differs from what others offer.
Sample results of our work
Real results, not promises. Every case study is the story of a client whose strategy was tailored individually.
Legal counsel website
- Cooperation duration: 5 months (still ongoing)
- Strategy: legal + regional portals (DR from 5)
- Local keywords: 9 in TOP 3, 21 in TOP 10
- Growth of organic inquiries: +310%
- Dedicated account manager: Jacek Ślesicki
Women’s site – health, beauty, development
- Cooperation duration: 4 months (still ongoing)
- Strategy: women + lifestyle portals (DR from 15)
- Keywords in TOP 3: 852, in TOP 10: 3.3K, in TOP 50: 7.2K
- Visibility growth: from 0 to 3.3K keywords in TOP 10
- Dedicated account manager: Jacek Ślesicki
Book a free analysis
We start with a call and an analysis of Your backlink profile. Zero commitments – we want to understand Your situation first, before we propose anything.
Book a free analysis ↗Or write to us: kontakt@agencjaitp.pl | 692 517 126